The Joy - Wellness and Beauty on Demand

The Joy – is a marketplace for the consumers and providers of wellness and beauty treatments. Using the services of The Joy, one can book the arrival of the practitioner to any place (your home, your workplace or the hotel) as well as make an appointment in a beauty salon or spa. The Joy provides freelancers and salons with orders, while consumers, on the other hand, get high-quality beauty services at a time and place that is suitable for them. Advertisers can place targeted offline and online advertisements and companies can arrange promotional campaigns and get big data statistics within the platform.

STO/ICO Status

Start Date
End Date
Soft Cap
2,100,000 USD
Hard Cap
17,400,000 USD
Initial Price
0.0150 USD
Token Supply
STO/ICO Website Owner of The Joy?
Claim this listing and publish updates.


AcceptingETH, BTC, LTC, XRP, Fiat
Circulating Supply68%
Restricted AreasN/A
HomepageWebsite URL
White PaperView/Download


Renders on-demand wellness and beauty treatments through vetted practitioners;

Functions as an aggregator of spas, hair, beauty and other salons;

Provides salons and practitioners with a convenient booking system;

Sells targeted offline advertising on practitioners’ uniform and vehicles;

Sells advertising on The Joy social media and corporate blog;

Organizes promotional campaigns for partners: distribution of samplers, gift certificates and other advertising materials through The Joy’s practitioners;

Organizes master classes for practitioners, clients and salon owners;

Conducts surveys among clients, providers and beauty salons, and processes results

Team View All

Vladislav Kiselev
Vladislav Kiselev
Founder, CEO
Bogdan Nekhoda
Bogdan Nekhoda
Co-founder, CFO
Emil Khafizov
Emil Khafizov
Co-founder, CCO
Lex Anselm
Lex Anselm
Sergey Kutyr
Sergey Kutyr
Sergey Yurchenko
Sergey Yurchenko
Business Development Manager